Spend vs Ads Revenue
Data Quality
GA4 diagnosticsCampaign Decision Table
| Website | Campaign | Platform | Status | Match | Flags | Revenue Source | Clicks | Outbound | Ads Conv. | Spend | Ads Revenue | GA4 Matched Revenue | Revenue Gap | Ads ROI | Δ ROI | CPA | OCR | CVR |
|---|
Sources
| Website | Platform | Account | Status | Latest Date | Last Loaded | Rows | Spend | Revenue / Value | Next Action |
|---|
Unmatched Reason Summary
Attribution Diagnostics
| Website | Reason | Source | Medium | Campaign | Campaign ID | Attributed | Match Platform | Basis | Outbound | GA4 Purchases | GA4 Revenue |
|---|
Landing Page Candidates
| Date | Website | Landing Page | Confidence | Candidate Platform | Candidate Campaign | GA4 Revenue | GA4 Purchases | Candidate Spend | Candidate Clicks |
|---|
User Access
| Name | Group | Allowed websites | Login code | Action |
|---|